Today's ADVERTISING and PROMOTIONS news

Does the value of a gift card offered as part of an advertising promotion reduce the taxable receipts from a sale for New York sales tax purposes? United States ...

Everything that you need to know in advertising today, from growing mobile ad fraud problems to WPP's three-year restructuring plan.

The BBC's Watchdog Live finds the fast-fashion retailer broke advertising standards rules.

Sales for Kellogg's U.S. morning foods unit declined 1.3% in its fiscal third quarter, reported CNBC (Oct. 31). Despite the decline, company officials see ...

The Federal Trade Commission (FTC) announced a settlement with a public relations agency and its chief executive officer, as well as a magazine publisher and ...

A Davenport man is being sued by the Iowa Attorney General's office over allegations that he defrauded businesses across the country, according to a news ...

The Federal Council of Pharmacy published Resolution No. 658/2018 to regulate publicity, advertisement and announcement of activities related to the ...

Whether you're a user experience designer or marketing director, creative professionals have many job opportunities in the current employment market.

WPP announces a "three-year plan of radical evolution." And Snapchat faces grumbling from the creators who make *content* for its platform.

As the brand looks to accelerate its momentum, it sets the stage with new partners.

Change is coming for Clorox. Today, the company announced three promotions, two of which will shake up its marketing department. The first and most notable ...

The Hospitality Sales & Marketing Association (HSMAI) is pleased to announce Stephen Powell as the recipient of the inaugural Award for Lifetime Achievement ...

2018 FOX 2/KPLR 11 PICK YOUR CHARITY, PICK YOUR CAR SWEEPSTAKES Official Rules ALL DONATION PROCEEDS GO TO MARYGROVE, GREATER ...

MG soars after renewing relationship with Birmingham Airport.

Visit the Charlottes Web Holdings Investor Dashboard and stay up to date with data-driven, fact based due diligence for active traders and investors.

The holidays are HERE! They represent the highest revenue-driving opportunity for a lot of retailers and online shops. Now, more than ever, you have to drive ...

The Director of Communications & Marketing serves as the principal leader responsible for all communications & marketing for the museum. He/she is part of the ...

NEW YORK--(BUSINESS WIRE)--Patterson Belknap Webb & Tyler LLP is pleased to announce that, effective January 1, 2019, Jennifer W. Brown, Alejandro H.

Editors of the ABA Journal have selected Ad Law Access as one of the 2018 ABA Journal Web 100, a list of the 100 best digital media resources for a legal a.

YouTube has deleted thousands of videos promoting academic cheating in the last week after a BBC Trending investigation. The videos all advertised ...

We're giving away the Nintendo Switch Super Smash Bros. Ultimate Bundle to one (1) lucky fan! Reply to the tweet below directly on Twitter with your favorite ...

This is the Privacy Policy for all Web sites owned or operated by Aim Media Texas (“Aim” “we” or “our”), including, without limitation the Web sites listed here ...

Wingstop is appointing Leo Burnett Chicago as the restaurant chain's new lead creative AOR following a formal review. Barkley previously handled the account.

1. TO ENTER: No purchase necessary to enter. Tune in to WGN Morning News at 9am from Monday, December 10, to Friday, December 14 to see featured ...

Roger G. Sanger, DDS, MS, and Scott Lauer explain how pediatric dentists can use pedometrics, a set of clinical and business metrics for dental practices that ...

You're bound to find plenty of items on sale this month. But shoppers shouldn't be fooled. There's a time of year to buy everything and in some cases, you're ...

Taxing all alcohol at the rate of 84¢ per standard drink is the most cost-effective way of reducing obesity in Australia, according to a new analysis of policy ...

Below is the transcript of an interview with Masahiko Uotani, CEO, Shiseido. The interview will play out in CNBC's latest episode of Managing Asia on 16 ...

Long gone are the days when the tobacco industry could try to entice Canadians to smoke with sophisticated, attractive commercials and advertisements.

Paid social media promotion is not just earned impressions, clicks, organic video views or farmed comments. Sprout Social tells how to do it right.

The National Advertising Division (NAD) declined to review the statements made by BuzzFeed, Inc. (BuzzFeed) ... United States Media, Telecoms, IT, ...

A free shipping offer is a powerful ecommerce promotion. It can boost conversion rates and increase average order values. Like other forms of advertising.

Friday's plunge sends Yelp to a 52-week low and makes for the stock's worst day of trading since going public in 2012.

Search engines are the #1 resource for people looking for a product or *service*. The top results are reserved for paying clients. A type of advertising called ...

How can you change consumer behavior? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and ...

Research in more than 22 countries found cigarettes are being sold and promoted near schools by an industry that needs to recruit the young to maintain profits.

LONDON (Reuters) - Celebrities and influencers who endorse products without labeling their social media posts as paid-for by brands were warned on ...

To better inform its regulation of biopharma advertising and promotion, the US Food and Drug Administration (FDA) has laid out plans for upcoming research.

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why ...

Ecommerce merchants typically run promotions throughout the year. Some are seasonal, such as "Free Shipping on Valentine's Day Flowers" and "20% Off for ...

According to Demand Metric, *content* marketing generates three times more leads than most outbound marketing strategies at 62 percent less cost. As marketers ...

The Northern District of California recently ruled on DIRECTV's motion for judgment on partial findings in a case where the FTC is seeking $3.95 billion in.

The NFL is adding to its team, announcing Tim Ellis as its new CMO. Ellis, who most recently served as the chief marketing executive for Activision Blizzard Inc.

When it comes to creating an advertising campaign that hits the mark, it must resonate with consumers on many levels.

To thrive in an ever-evolving marketplace, CPG brands and retailers must adopt new strategies, including omnichannel and private label.

Nike was upgraded to buy at Canaccord Genuity, with product innovation and customer experience key to the move.

Tim Ellis, the chief marketing officer at Activision for the past seven years, is jumping from the video game giant to the National Football League, where he is ...

As a general rule, look for images that will blend into the Instagram feed.

Today's entrepreneurs have more options than ever when it comes to small business advertising ideas. So even if you can't afford a national TV ad or a full-page ...

Some Spotify users were so annoyed by the recent Drake promotion that they asked for and were granted refunds, according to a report from Billboard.

Facebook's new rules for political advertisers are hitting news outlets too, with promotions blocked from Vox.com, Vice News, Business Insider and Showtime's ...

Snapchat's public relations firm recently filed a lawsuit against an influencer who allegedly failed to comply with the terms of his agreement. After Luka.

During Boston Beer Company's annual Great American Beer Festival breakfast, founder Jim Koch unveiled a new series of Samuel Adams ads and announced ...

The Global Marketing and Communications unit has earned Webster University five more industry awards for advertisement, print production and video work that ...

It's easy to understand why restaurateurs and bar owners like hosting happy hour: The specials bring in more customer traffic at non-peak times, creating an ...

Furniture retailer Raymour & Flanigan and the Papa John's pizza chain have teamed up for a promotion that may or may not be, well, to everyone's taste.

As Spotify goes public with its much-anticipated IPO, Marketing Week explores the opportunities for brands keen to engage the streaming *service's* 157 million ...

Deadpool 2 is now in theaters, and to herald its arrival, its marketing team has clearly pulled out all the stops. The stunts for Deadpool two years ago were wild ...

A key to Subaru of America's decade of great success has been "Love" — an advertising campaign that Alan Bethke, the company's senior vice president of ...

Facebook can be a strong source of insight into many of your followers' behaviors and descriptions. From demographic data, geographic targeting, interests, ...

Eleven years after the last George Clooney-led caper, Warner Bros. is reviving the Ocean's franchise for a new breezy heist film with an all-female lead cast.

Pizza Hut intercepted the title of the National Football League's official pizza from Papa John's, and now it's using the partnership to steal customers from its ...

Google said that the new policy will come into effect in June on its own platforms and on third-party websites where it sells advertising space.

TALLAHASSEE — Visit Florida on Monday launched a campaign to promote tourism to the Keys, the visitor-dependent area of the state damaged severely by ...

Advertisers who lose a challenge at the NAD automatically have the right to appeal the decision to the National Advertising Review Board (or “NARB”). Chall.

The NFL will pursue action against your small business, no matter how small, if you violate their Super Bowl trademark rules. Here's what you need to know.

Why you won't see any marijuana ads on Facebook or Google.

Confused about how the Cannabis Act handles celebrity cannabis endorsements? We spoke with two Canadian Cannabis lawyers to clear up the haze.

Apparel brand Diesel's new stunt promotion -- touted yesterday by its advertising agency --effectively says that there's nothing wrong with buying knock-offs of ...

A disability rights nonprofit group was flummoxed when Metro denied a promotional campaign for its new brand, including an ad with the message “Embrace ...

With so many marketers focused online these days, branded promotional products are not as popular as they once were. But recent studies show they still have ...

One of the world's premier sporting events, the 2018 World Cup, begins on June 14, 2018. The Fédération Internationale de Football Association…

This week's Agency Brief includes news about Domino's, The Community, The Martin Agency and Havas.

In June of this year, California passed the California Consumer Privacy Act (CCPA) giving California residents specific rights related to their online priv.

The FTC recently finalized updates to its Guides for the Jewelry, Precious Metals, and Pewter Industries, which provide the FTC's interpretation of the jew.

Consumers are interacting with media in ever-evolving ways, which means advertisers have to get more creative if they want their brands to get noticed.

Even with the rapidly changing medium of digital advertising, TV remains a powerful tool for quick-*service* restaurants. Mark Green, chief strategy officer of ...

WINSTON-SALEM, NC (September 20, 2018) — Truliant Federal Credit Union has named Tricia Beeker to the role of marketing director. As marketing director ...

It may be that different generations have always shopped differently. However, new research from Euclid shows that millennials stand apart from earlier ...

This week, Jack in the Box's CMO departs after 13 years while the NFL, Buffalo Wild Wings, MoneyLion and others hire marketing chiefs. Check out our careers ...

Below we've listed 30 professionals under the age of 30 that are shaping the world of marketing, advertising, and social media in 2018.

The FIFA World Cup is unofficially the world's largest sporting event. It's also one of the world's biggest marketing opportunities.

So the industry that brought the world the Marlboro Man, Joe Camel and slogans like “Reach for a Lucky Instead of a Sweet” has latched onto the selfie ...

ADDitude's policy governing placement, acceptance, and other matters relating to advertising.

Unless, by day three of Advertising Week, attendees didn't already feel the existential dread settling in, featured celebrity speaker Will Smith spent a portion of ...

Jared Guynes has hundreds of apps on his mobile phone. So when Mr. Guynes, a 34-year-old from Rockwall, Tex., took his family to Chili's Grill & Bar and saw ...

Jan Svendsen, who became engaged to Emmy winner Glenn Weiss during the September 17 broadcast, has close ties to Broadway.

On Monday, FCB Chicago and Glad held an event at Chicago restaurant to promote Glad Press 'N' Seal Cling Film. The meal included food prepared three days ...

Mock millennials at your peril. The Montgomery Biscuits, the Double-A affiliate of the Tampa Bay Rays, are getting a crash course on that hard life lesson, as the ...

Sweeping changes to California's Prop 65 chemical rules are straining the pockets and weighi...

This year's Russell Reynolds survey and study of CMO leadership reported that there are record levels of turnover and volatility in the head of marketing role, ...

Coinzilla is a well-established platform in the crypto advertising industry. Being the No.1 Crypto Advertising Agency according to ICObench's rankings,

Studying business management may open doors in a variety of different industries.

Digital marketing is becoming imperative for marketers as more and more consumers are turning to mobile devices for relevant, timely *content* from brands.

Watching other people play video games is fast becoming just as engaging to millennials as watching real sports. Yet esports hasn't caught on with many ...

Those helping Hurricane Michael victims can get in free to the German American Social Club's Oktoberfest in Cape Coral each Sunday this month.

California Governor Jerry Brown recently signed into law Assembly Bill 2632, which amended California's slack fill law to create several new exemptions, ho.

For more than two decades, Jeff Bezos has famously sacrificed profit for growth, persuading Wall Street that Amazon.com Inc. was best served pouring money ...

On Tuesday, in an 80 to 19 vote, the Senate confirmed Peter Feldman as CPSC Commissioner – to finish Commissioner Mohorovic's term ending October 26, ...

EXCLUSIVE: If you walk in any Walmart or big chain grocery store, you'll see that the sponsorship blitzkrieg for Universal's June 22 release Jurassic World: ...