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Exploring “Joint” Promotions In Illinois Marketing and Advertising Issues Under Illinois' New Cannabis Law  Information Law Group

Last week the Illinois legislature passed a historic recreational cannabis law—House Bill 1438, the Cannabis Regulation and Tax Act (Cannabis Act). Governor ...


Bachelor's Degree Jobs With $100K+ Salaries  Yahoo Finance

Some bachelor's degree jobs offer a high return. The following careers, listed in alphabetical order, are a few occupations where a bachelor's degree can lead to ...


Advertise With Us | WFXV  WUTR/WFXV - CNYhomepage.com

How to contact sales: WUTR – WFXV – WPNY Attn: Danielle Passante, Sales Manager 5956 Smith Hill Utica, NY 13502. TEL: (315) 272-1345 e-mail: ...


Advertising watchdog REJECTS plans to ban junk food promotions in TV commercials until 9pm watershed  Daily Mail

In a blow to the war on childhood obesity, the Advertising Standards Authority has told ministers that such as ban is not necessary or justified by evidence.


E3 Spark Plugs Renews Deal With NHRA  SPEED SPORT

E3 Spark Plugs recently extended its partnership with NHRA as the official spark plug and official ignition products of NHRA.


Splitting hairs… VAT Case 1558  Lexology

Suppliers often make single supplies of goods or services to their customers which comprise of various component parts such as, for example, various…


Greater Wildwoods Tourism Improvement & Development Authority Wins New Jersey Tourism Excellence Award  Cape May County Herald

The Greater Wildwoods Tourism Improvement and Development Authority (GWTIDA) received a 2018 New Jersey Tourism Excellence Award from the New ...


Looking To Summer, County's Business Outlook Remains Warm  Coronado Eagle and Journal

Satisfaction with millennial employees is higher when companies value their priorities.


Lowell to hire advertising, promotions director  Northwest Arkansas Democrat-Gazette

LOWELL -- The city's Advertising and Promotions Commission wants to hire a director and pay its commissioners. The commission on Thursday voted to offer ...


Lowell advertising, promotions director begins work  Northwest Arkansas Democrat-Gazette

LOWELL -- The new director of the Advertising and Promotions Commission started work and has an office but no employment contract, he said. The new ...


9 out-of-the-box promotions for 2018  AdAge.com

One of BK's wackier marketing stunts of the year (and there were several) went to the dogs: The chain offered a Dogpper flame-grilled dog biscuit with every ...


Gift Cards In Advertising Promotions And New York Sales Tax - Media, Telecoms, IT, Entertainment - United States  Mondaq News Alerts

Does the value of a gift card offered as part of an advertising promotion reduce the taxable receipts from a sale for New York sales tax purposes? United States ...


Searcy adopts new advertising and promotions tax  KARK

The city of Searcy will soon be adopting an additional tax. City council members voted Tuesday night to pass an Advertising and Promotions tax with only one ...


Advertising, Marketing & Promotions Alert >> As More States Legalize Marijuana, Advertising And Marketing Regulations Come Into Focus - Food, Drugs, Healthcare, Life Sciences - United States  Mondaq News Alerts

The trend of states legalizing marijuana shows no signs of abating. United States Food, Drugs, Healthcare, Life Sciences Davis & Gilbert 20 Feb 2019.


Apple bends its own rules by using push notifications to promote Apple Music  The Verge

Apple is sending out push notifications to Apple Music subscribers, offering a month of free music streaming to friends they refer to the *service*. The previous ...


Is Marketing a Good Major?  Southern New Hampshire University

Are you interested in helping businesses grow their brands and boost their profits? A marketing degree is a great first step toward a career in the field.


Instagram influencers are selling you drugs and medical devices  Vox.com

Big pharma is partnering with influencers to make #sponcon.


Health Canada receives 117 complaints about cannabis promotions  Marijuana Business Daily

Canadian cannabis business are still getting a handle on marketing and branding their products without breaching the country's strict laws on cannabis ...


The Era of Paid Social Media Promotions Has Just Begun  MarTech Series

Paid social media promotion is not just earned impressions, clicks, organic video views or farmed comments. Sprout Social tells how to do it right.


Mobile Advertising Market to Garner Remarkable 31.3% CAGR Till 2024, Emerging In-app Promotions to Drive Growth - TMR  PRNewswire

ALBANY, New York, April 1, 2019 /PRNewswire/ -- According to a new report by Transparency Market Research, in 2014, the mobile advertising market was ...


Advertising, Marketing & Promotions Alert >> FTC Settlement Over Charges Of Misleading Consumer Reviews And Deceptive Negative Option Marketing Practices - Media, Telecoms, IT, Entertainment - United States  Mondaq News Alerts

A San Francisco-based company and its principal agreed to settle allegations brought by the Federal Trade Commission (FTC) that they falsely represented ...


Yelp craters as much as 32% as advertisers abandon the site  CNBC

Friday's plunge sends Yelp to a 52-week low and makes for the stock's worst day of trading since going public in 2012.


How to start your own ecommerce business in India  YourStory

Jack Ma says all it takes to create a successful ecommerce business is a great vision. Here's a step-by-step guide on how to start your own ecommerce business ...


Google Home Serves Corona Beer Promotion Based on Location Data and Local Inventory Feed - EXCLUSIVE  Voicebot.ai

Yesterday while working on research for our upcoming Voice SEO report, something interesting happened. I asked my device “OK Google, where can I buy beer ...


How CPG brands and retailers can remain competitive amid seismic change  AdAge.com

Despite a growing economy, consumer packaged goods (CPG) brands are reeling from big shifts in consumer behavior. According to one source, 90 of the top ...


Hulu Adds Another Interactive Ad: This One Lets You Get Offers Via Email  Variety

Hulu lets its subscribers choose the show they want to see. Now the video-streaming *service* is increasingly letting users choose to respond to certain ...


Wingstop Names Two New Creative Agencies of Record  GlobeNewswire

As the brand looks to accelerate its momentum, it sets the stage with new partners.


The 80-20 Rule Of CMO Promotions Helps Explain Why Marketers Are Seen As Being Too 'Jumpy'  Forbes

CMOs are often accused that they change jobs too much. However, marketing leaders have only a 20% chance of moving into the CMO role at their existing ...


The 12 most ridiculous Game of Thrones marketing tie-ins  The Week Magazine

Game of Thrones is coming to an end, and with it our national nightmare of extremely obnoxious marketing tie-ins. But with the premiere of season eight less ...


The 7 Most Embarrassing Branding Mistakes of 2018  Inc.

Many brands did not get the response they were expecting from their promotional campaigns this year.


Proposed Amendment to CCPA Could Provide Reprieve for AdTech Industry  Ad Law Access

On Tuesday, the California Senate Judiciary Committee will hold a hearing to discuss SB-753, which, if adopted, would carve out from the California.


Facebook will reveal who uploaded your contact info for ad targeting  TechCrunch

Facebook's crack down on non-consensual ad targeting last year will finally produce results. In March, TechCrunch discovered Facebook planned to require ...


Ad buyers complain Instagram ad approvals are taking longer  Digiday

As Instagram usage soars and the platform tightens *content* controls, agencies report frustrations at the length of the ad approval process and communication of ...


Apple has started to bend its own rules as it seeks to grow subscribers for its digital services businesses  CNBC

When Apple released its new subscription news *service* last week, third-party app developers were up in arms, noticing right away that Apple was providing ...


NAD Opines on “Favorite” Claims  Ad Law Access

The line between what's an objective claim (which does require proof) and puffery (which does not require proof) isn't always clear, and reasonable minds.


Advertising and Marketing  Information Law Group

Our clients dream big and rely on us to keep up. We work with them to provide business-driven advice on all aspects of advertising and marketing - digital, ...


Rising Instagram Stars Are Posting Fake Sponsored Content  The Atlantic

Tapping through Palak Joshi's Instagram Stories recently, you might have come across a photo that looked like standard sponsored *content*: a shiny white box ...


Advertising, Marketing & Promotions Alert >> NAD's BuzzFeed Decision May Be A Roadmap For Affiliate Marketing - Media, Telecoms, IT, Entertainment - United States  Mondaq News Alerts

The National Advertising Division (NAD) declined to review the statements made by BuzzFeed, Inc. (BuzzFeed) about a moisturizer in one of its online "shopping ...


Lowell collects new tax, establishes A&P; commission  Arkansas Online

The city's new Advertising and Promotion Commission is collecting about $30000 a month from a new tax and must decide how to spend the money, the city's ...


The Direct Selling Self-Regulatory Council: What it Means for Multi-Level Marketers  Ad Law Access

Earlier this week, the Direct Selling Self-Regulatory Council (DS-SRC) opened its doors for business. Its objective is to provide independent, impartial, and ...


How And Why Does Consumer Behavior Change?  Forbes

How can you change consumer behavior? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and ...


Five Cannabidiol (CBD) Regulatory Myths  Ad Law Access

The 2018 Farm Bill legalized cultivation and processing of industrial hemp and various by-products. One hemp-based derivative of considerable interest to.


The NFL Taps Activision Blizzard's Tim Ellis to Be Its New CMO  Adweek

The NFL is adding to its team, announcing Tim Ellis as its new CMO. Ellis, who most recently served as the chief marketing executive for Activision Blizzard Inc.


KORTX Announces Multiple Promotions & New Hires Amid Continued Growth  MarTech Series

Marketing technology company KORTX announced the promotion of four key leaders and the addition of seven new employees across divisions.


Netflix Tests Promotional Videos but Users See ‘Commercials’  The New York Times

An experiment by Netflix to highlight some of its shows with promotional videos was met with resistance from viewers who disliked the interruptions.


14 high paying creative jobs for 2019  AZ Big Media

Whether you're a user experience designer or marketing director, creative professionals have many job opportunities in the current employment market.


California Privacy Update: What We Heard at Friday's CCPA Hearing  Ad Law Access

As we noted previously, the California Attorney General is holding a series of public forums on the California Consumer Privacy Act (CCPA) to provide the.


Pushing the Limits: Preliminary Settlement Entered in Case Against Banana Republic and The Gap after California Court of Appeals Failed to Find Limits on Injury  Ad Law Access

On January 14, Plaintiffs in the consolidated case of Veera v. Banana Republic, LLC, et al., filed for approval of a preliminary class action settlement.


AdTech Groups Seek California AG Clarification on CCPA Scope  Ad Law Access

Last week, five advertising and marketing trade associations jointly filed comments with the California Attorney General seeking clarification on.


An Ingredient for Failure In “Reasonable Consumer” False Advertising Cases  Ad Law Access

Defendants have had a nice run recently in winning pleading-stage dismissal of “reasonable consumer” false advertising cases. That run came to an end.


Artificial Intelligence  Ad Law Access

This week, President Trump signed an executive order outlining a national plan to promote the development and adoption of artificial intelligence (AI) ...


NAD Referrals To FTC: How Big Is That Stick?  Ad Law Access

The Federal Trade Commission has long supported advertising industry self-regulation as a means of promoting truthfulness and accuracy in advertising. One.


FTC to Use 6(b) Authority to Examine Tech Companies' Data Practices  Ad Law Access

FTC Chairman Joe Simons recently acknowledged the Commission's plan to use its authority under Section 6(b) of the FTC Act to examine the data practices.


Inside Anheuser-Busch's playbook for revitalizing power brands like Bud Light  Marketing Dive

NEW YORK — Beer consumption continues to slide in the U.S., posing a daunting, even existential, question for large brewers like Anheuser-Busch InBev: How ...


NAD Examines When Companies may be Liable for Consumer Reviews  Ad Law Access

We frequently get questions about whether companies can be held liable for claims that appear in consumer reviews. Although it's clear that there are.


#UnfairCommercialPractice? UK investigates celebrities over social media promotions  Reuters

LONDON (Reuters) - Celebrities and influencers who endorse products without labeling their social media posts as paid-for by brands were warned on ...


Podcast: Dealing with CCPA Uncertainty  Ad Law Access

Almost ten months after the California Consumer Protection Act was passed, companies are still trying to figure out what it means. To make things more.


Apple sending push notifications to former Apple Music users offering new free trial  9to5Mac

Over the last week, it appears that Apple has been sending iOS users mass push notifications with Apple Music free trial offers. The notifications seem to target ...


FTC Settles with Companies that Sought to Prevent Bad Reviews  Ad Law Access

The Consumer Review Fairness Act was enacted in 2016 to protect consumers' ability to share their opinions about businesses. In general, the law prohibits.


Court Says Headphone App Not Eavesdropping, But May Be Deceptive  Ad Law Access

A federal judge allowed a class-action lawsuit alleging Bose collected and shared data about its headphone users to proceed last week on the basis of.


Yelp Stock Slammed On Advertiser Losses  PYMNTS.com

Can the Yelp online review site recover from a third-quarter earnings stumble? The company's stock fell 32 percent after the release of its Q3 financials.


What not to buy in December: Skip the jewelry, cruise tickets and these other items  Bankrate.com

You're bound to find plenty of items on sale this month. But shoppers shouldn't be fooled. There's a time of year to buy everything and in some cases, you're ...


FTC Settlement Addresses Free Trials and Incentivized Reviews  Ad Law Access

This week, the FTC announced a settlement with UrthBox and its president that addresses two topics that we frequently cover on this blog: (1) free trials;


NFL names Activision exec Tim Ellis as its new CMO  AdAge.com

Tim Ellis, the chief marketing officer at Activision for the past seven years, is jumping from the video game giant to the National Football League, where he is ...


DOJ Releases CLOUD Act White Paper and FAQ  Ad Law Access

Earlier this month, the Department of Justice released a White Paper and FAQ on the Clarifying Lawful Overseas Use of Data (CLOUD) Act. Enacted in March.


50 Small Business Advertising Ideas  Small Business Trends

Today's entrepreneurs have more options than ever when it comes to small business advertising ideas. So even if you can't afford a national TV ad or a full-page ...


FTC Settlement Addresses Influencers and Native Ads  Ad Law Access

Two companies and their principals have agreed to settle FTC allegations that they misled consumers by presenting paid endorsements as independent.


FDA and FTC Issue Joint Warning Letters to Three Online CBD Marketers  Ad Law Access

The FDA and FTC jointly issued warning letters to three companies selling CBD products online. The letters allege violations of the Federal Food, Drug,


Apple Resorts to Promo Deals, Trade-Ins to Boost iPhone Sales  Bloomberg

Apple Inc. is experimenting with iPhone marketing strategies it rarely uses -- such as discount promotions via generous device buyback terms -- to help goose ...


Apple Music sending push notifications for Echo support, continuing Apple’s new notification tactics  9to5Mac

Over the last several weeks, Apple has been using its iOS apps to send a wave of push notifications to users. Just today, Apple is sending a push notification to ...


FTC Hits Road Block in DIRECTV Advertising Case Seeking $3.95 Billion Remedy  Ad Law Access

The Northern District of California recently ruled on DIRECTV's motion for judgment on partial findings in a case where the FTC is seeking $3.95 billion.


These Are the 8 Best Movie Marketing Campaigns of 2018 (So Far)  Adweek

2018 has been a weird year for movie marketing. Overall theatrical ticket revenue is up, but actual ticket sales are down, with the increased revenue coming ...


FTC Asked to Investigate Use of Influencers to Market Vodka  Ad Law Access

Earlier this week, Truth in Advertising (or “TINA.org”) sent a letter to the FTC urging the Commission to investigate Diageo's use of influencers to market Ciroc ...


CFPB Long-Awaited Proposed Rule on Debt Collection Would Address Call Frequency, Texting, and More  Ad Law Access

The CFPB released its proposed rule governing debt collection, which would impose new requirements for debt collectors related to when and how a consumer.


FTC Tells Congress it Will Explore Tougher Penalties for Made in USA Fraud; Agency Plans Workshop  Ad Law Access

On May 9, the Federal Trade Commission Chairman and Commissioners testified before the House Committee on Energy and Commerce's Subcommittee on ...


NIST Outlines Privacy Framework, Taking a Page from Past Cybersecurity Efforts  Ad Law Access

The National Institute of Standards and Technology (NIST) released a preview of its plans for a standard Privacy Framework this past week. The purpose of.


Leo Burnett, 3Headed Monster Land Wingstop Assignments 12/06/2018  MediaPost Communications

Wingstop is appointing Leo Burnett Chicago as the restaurant chain's new lead creative AOR following a formal review. Barkley previously handled the account.


Several CCPA Amendments Move Forward in California State Legislature  Ad Law Access

On April 23, the California Assembly's Committee on Privacy and Consumer Protection held a hearing to discuss a number of proposed amendments to the.


P&G says Gillette ad hasn't affected sales yet, including at shave club  AdAge.com

P&G CFO Jon Moeller says controversial Gillette ad hasn't affected sales noticeably, but likes the attention and response it's drawn from younger people.


The Difference Between Marketing and Advertising  Small Business Trends

If you ask the person next to you about the difference between marketing and advertising, there's a strong possibility you won't get a clear answer.


FTC Testimony Signals Possible Increase in “Made in USA” Advertising Scrutiny  Ad Law Access

On November 27, the FTC Commissioners testified on a range of issues before the Senate Subcommittee on Consumer Protection, Product Safety, Insurance, ...


FTC Requests Congressional Clarification of Its Ability to Obtain Monetary Relief Under Section 13(b)  Ad Law Access

Yesterday, Commissioner Christine Wilson testified before the U.S. House Committee on Energy and Commerce Subcommittee on Consumer Protection and.


New UK Age-Verification Rules Expected to Curb Online Gambling Market...  Casino.Org News

New online gambling age-verification rules came into effect in the UK on Monday that will make player acquisition more difficult for operators, likely restricting the ...


Why Mobile Apps are Key for the Customer Experience  MarTech Advisor

With 80% of Americans owning smartphones, QSRs must prioritize mobile marketing. The once-anonymous customer relationship is now one that can be ...


Branded Giveaways And Other Promotional Products: Do They Still Have An Impact?  Forbes Now

With so many marketers focused online these days, branded promotional products are not as popular as they once were. But recent studies show they still have ...


When Plaintiffs' Class Counsel Face The Music  Ad Law Access

Last week, in Cline v. Touchtunes Music Corp., No. 18-1756, the Second Circuit Court of Appeals upheld a Manhattan district judge's decision to approve a.


13 Non-Promotional Content Strategies To Engage Your Target Audience  Forbes Now

How do you increase awareness of your brand without being overtly promotional?


Multistate Settles with Neiman Marcus Over 2013 Data Breach  Ad Law Access

43 State Attorneys General and the District of Columbia announced yesterday a settlement with Neiman Marcus Group LLC resolving the states' investigation.


SEC KOs Mayweather and DJ Khaled for Promoting Cryptocurrency Without Disclosures  Ad Law Access

About a year ago, the SEC issued a warning to celebrities and social influencers who promoted Initial Coin Offerings (ICOs) on social media, noting that.


Explode your Reach | Advertising Promotions  The Daily Collegian Online

Search engines are the #1 resource for people looking for a product or *service*. The top results are reserved for paying clients. A type of advertising called ...


Attracting Early Adopters: Best Way to Overcome Consumer Resistance to Innovative Products  UCLA Anderson Review

Consumers have grown accustomed to a steady stream of novel goods and services — smart televisions, contactless payments, ride-sharing from Uber and Lyft.


Another Legislative Attempt to Curtail Mandatory Arbitration Clauses  Ad Law Access

Businesses often include mandatory arbitration clauses in their pre-dispute dealings with customers to prevent costly consumer class actions in favor of.


Axis Promotions Acquires Campus Stop  Advertising Specialty Institute

Top 40 distributor Axis Promotions (asi/128263) revealed Monday that it has acquired Philadelphia-based Campus Stop (asi/336407), an online provider of ...


Burger King sells Whoppers for a penny at McDonald's locations to promote its app  CNBC

Burger King is selling its Whopper burgers for a penny to customers who use its app within 600 feet of a McDonald's location.


Hot jobs: advertising, promotions, marketing managers  Rochester Democrat and Chronicle

David Mancuso, marketing manager for the YWCA, switched from journalism to marketing.


How the Government Shutdown Is Affecting Federal Agencies  Ad Law Access

While many today returned to work after the Holiday season, things remained quieter than usual here in the nation's capital – with many federal workers.


State of the Industry 2018 Index Page  Advertising Specialty Institute

Our in-depth look at key trends shaping the promo market and advice for leveraging them to b...


This Week's Exec Shifts: NFL, Buffalo Wild Wings And MoneyLion Name Marketing Chiefs; Jack In The Box CMO Departs  AList

This week, Jack in the Box's CMO departs after 13 years while the NFL, Buffalo Wild Wings, MoneyLion and others hire marketing chiefs. Check out our careers ...


Apple continues iPhone XS and iPhone XR promo with trade-in price comparison page  9to5Mac

Apple is continuing to increase the prominence of its limited time iPhone sales offer, which enables customers to buy iPhone XS and iPhone XR for cheaper ...


Burger King takes on McDonald's with a range of 'unhappy' meals  CNBC

No one is happy all the time. That's the message Burger King is trying to communicate with a lineup of burger meals focused on “real” moods to help raise ...


 


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